EASYJET WINS AWARD FOR WORLD'S BEST LOW-COST AIRLINE
| |
 |
BEST LOW-COST AIRLINE |
| |
|
|
"the world's most respected and recognised Airline Awards"
|
"A strong performer in earlier year Surveys, 2008 is the time for easyJet to truly celebrate as they walk off with the
accolade as World's Best Low-Cost Airline" said Edward Plaisted (CEO of Skytrax).
"As we have stated in earlier years, low-cost does not need to, nor should it equate to low-quality service, and easyJet is
clear testament that low-cost operations can be delivered with a good standard of customer care and passenger service quality -
with their level of customer loyalty clearly demonstrating a winning formula" added Plaisted.
Virgin Blue make a return to the top of the global rankings, placed in 2nd place worldwide, ahead of 2007
winner Jetstar Airways in 3rd place, with Air Berlin and Southwest Airlines 4th and 5th respectively.
JetStar Asia fought off a spirited challenge from Air Asia and Tiger Airways to win the Best Low-Cost Airline Asia Award. "This
award for the Asia region has become one of most hotly contested survey sections" said Edward Plaisted of Skytrax. "It is due credit to
JetStar Asia for turning around last year's results and taking this top award for 2008. Credit must be due to all JetStar Asia front-line staff,
as this appeared to be where the real winning challenge came from".
"The next 12 months is going to continue providing real challenges to the world airline industry, and this will be felt harder by many
of the low-cost airlines in particular. Evidently their focus will be upon reducing costs, but the key element within such exercises is
to prevent alienating passengers with the ever increasing set of add-on charges. The demise of Oasis Hong Kong earlier in 2008 underlines
the fact that there is not really a sustainable market for long-haul low cost airlines, and we would be surprised to see any
change
in that market for at least 2 years .... the full service airlines generally compete well on long-haul fares, and with charter airlines also
in the market, long haul low-cost does not have any true pent-up demand to satisfy" added Edward Plaisted.
|
BEST LOW-COST
AIRLINES : WORLDWIDE |
| |
Rank |
Airline |
2007 |
|
1 |
easyJet |
3 |
|
2 |
Virgin Blue |
6 |
| |
3 |
Jetstar Airways |
1 |
| |
4 |
Air Berlin |
2 |
|
5 |
Southwest Airlines |
7 |
| |
|
|
Regional Results |
|
|
|
EUROPE |
|
Rank |
Airline |
|
1 |
easyJet |
|
2 |
Air Berlin |
|
3 |
SkyEurope Airlines |
| |
|
|
ASIA |
|
Rank |
Airline |
|
1 |
Jetstar Asia |
|
2 |
Air Asia |
|
3 |
Tiger Airways |
| |
|
|
AFRICA |
|
Rank |
Airline |
|
1 |
Mango |
|
2 |
Kulula |
|
3 |
1time |
| |
|
|
AUSTRALIA / PACIFIC |
|
Rank |
Airline |
|
1 |
Virgin Blue |
|
2 |
Jetstar Airways |
|
3 |
Tiger Airways |
| |
|
|
MIDDLE EAST |
|
Rank |
Airline |
|
1 |
Air Arabia |
|
2 |
Bahrain Air |
|
3 |
Jazeera Airways |
| |
|
|
NORTH AMERICA |
|
Rank |
Airline |
|
1 |
Southwest Airlines |
|
2 |
jetBlue Airways |
|
3 |
Frontier Airlines |
| |
|
|
SOUTH AMERICA |
|
Rank |
Airline |
|
1 |
Gol |
|
2 |
Webjet Linhas Aéreas |
|
3 |
Easyfly |
| |
Result publication allowed with prior consent of Skytrax
|
| |
|
| |
REGIONAL BREAKDOWN |
| |
|
|
INDIA / CENTRAL ASIA |
|
Rank |
Airline |
|
1 |
Spicejet |
|
2 |
Indigo |
|
3 |
JetLite |
| |
|
|
SOUTH EAST ASIA |
|
Rank |
Airline |
|
1 |
Jetstar Asia |
|
2 |
Air Asia |
|
3 |
Tiger Airways |
| |
|
|
NORTHERN ASIA |
|
Rank |
Airline |
|
1 |
Skymark Airlines |
|
2 |
Spring Airlines |
|
3 |
Star Flyer |
| |
|
|
EUROPE : Eastern
Europe |
|
Rank |
Airline |
|
1 |
SkyEurope Airlines |
|
2 |
Wizz Air |
|
3 |
Blue Air |
| |
|
|
EUROPE : Northern
Europe |
|
Rank |
Airline |
|
1 |
Norwegian |
|
2 |
Blue 1 |
|
3 |
Sterling Airlines |
| |
|
|
EUROPE : Western
Europe |
|
Rank |
Airline |
|
1 |
easyJet |
|
2 |
Vueling |
|
3 |
Aer Arran |
|
|
SURVEY DETAILS
The Worlds Best Low-Cost Airline Survey is commissioned and conducted by Skytrax Research of London.
No outside sponsorship or external influence is applied to any aspect of the Survey.
More than 90 different nationalities of passenger took part in this major, global survey which was
operated between August 2007 and July 2008.
A total of 4,440,126 eligible survey interviews were completed for this worldwide 2007/8 survey of
low-cost airlines.
The Worlds Best Low-Cost Airline Survey data was gathered using a range of input sources:
:: Online Customer Survey
:: Business Research Group Interviews
:: Customer Telephone Interviews
:: Selected Passenger Interviews
Additional research comprised back-up interviews, amongst a random,
representative sample of Survey respondents. This research was to both
verify survey interviews, and to gain respondent reasons for specific
airline nominations.
Any further enquiries should be directed to:
Mr Peter Miller
Marketing Director
SKYTRAX RESEARCH
E-mail:
miller@airlinequality.com